Road to the Final Four

Spike Lee, Samuel L. Jackson e Charles Barkley voltam a protagonizar campanha criada pela DDB Chicago para a empresa que presta serviços financeiros Capital One.

Depois de abocanhar dois Clio Sports, no ano passado, com comerciais neste mesmo estilo, os três protagonistas aparecem pegando a estrada, por conta da final do campeonato de basquete NCAA Men's Basketball Final Four.

A direção dos filmes ficou a cargo, mais uma vez, de Spike Lee.

Ficha Técnica:

Agency: DDB Chicago
Client: Capital One
Executive Vice President, Chief Creative Officer: John Maxham
Group Creative Director, Art Director: Mike Ackerman
Group Creative Director, Copywriter: Travis Parr
Associate Creative Directors, Art Directors: Brant Herder, Michael Rosenthal
Associate Creative Directors, Copywriters: Tyler Campbell, Carlos Rangel
Art Director: Brittany Druker
Copywriter: Sean Collander
Executive Vice President, Integrated Production Director: Diane Jackson
Executive Producer: Will St.Clair
Associate Producer: Jakub Zajaczkowski
Production Manager: Polly Poulos
Talent, Music Manager: Linda Bres
Director: Spike Lee
Production Company: Pony Show
Editor: Meg Kubicka, WhiteHouse Post
Executive Producer: Kristin Branstetter
Assistant Editor Dawn Guzowski
Finishing Effects: Filmworkers
Visual Effects: Churchill Studios
Executive Producer: Derek DeBoard
Visual Effects Supervisor: Rob Churchill
Colorist: Fred Keller
Music: "Escape" by Rupert Holmes