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The Toycracker

Target se inspira no 'Quebra-Nozes'

14.12.16

A rede varejista Target se inspira no ballet "Quebra-Nozes", composto por Tchaikovsky, no filme "The Toycracker" (assista abaixo), que integra a campanha de final de ano do anunciante, criada pela 72andSunny.

O curta, uma produção ao estilo musical da Broadway, tem a participação do casal John Legend e Chrissy Teigen, ao lado de brinquedos como Batman e Barbie.

Ficha Técnica:

Agency: 72andSunny
Client: Target
ECD / Partner: Matt Murphy
Group Creative Director: Paul Nguyen
Creative Director: Garrett Jones
Creative Director: Driscoll Reid
Senior Designer: Maite Albuquerque
Senior Writer: Will Tran
Senior Writer: Peter Hughes
Senior Designer: Andy Lam
Designer: Grace Espejel
Chief Production Officer: Tom Dunlap
Group Production Director: Angelo Mazzamuto
Senior Film Producer: Marisa Wasser
Senior Producer: Darryl Hagans
Group Brand Director: Rhea Curry
Brand Director: Anna Kaplan
Brand Manager: Carolyn Chow
Brand Coordinator: Lindsay Foregger
Director of Brand Innovation: Kelly Schoeffel
Strategy Director: Maria Galleriu
Jr Strategist: Emily Pfitzinger
Partnerships & Legal Director: Kallie Halbach
Sr. Partnerships & Legal Manager: LaTanya Ware
Jr. Partnerships & Legal Manager: Lasha Winn

The Toycracker

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