D&AD 2018

O D&AD apresenta os rankings com os mais premiados, com base nos resultados do Festival em 2018. As principais listas incluem as agências de publicidade e de design, as produtoras, bem como classificações por rede e por país.

Analisando os resultados deste ano em comparação com os números de 2017, Brasil, Nova Zelândia e Índia entraram no ranking dos 10 países mais premiados.

Pela primeira vez na história do prêmio, foram calculadas classificações individuais para diretores de arte, diretores de criação, designers e redatores que mais pontuaram.

A brasileira Bianca Guimarães, da BBDO de Nova York, aparece no ranking de DAs. Kiko Mattoso e Rafael Segri, ambos brasileiros da Saatchi & Saatchi de Nova York, estão na lista dos DCs.

As classificações baseiam-se nas ficha técnicas que são enviadas juntamente com as inscrições dos trabalhos para o Festival. Cada Wood Pencil vale três pontos; Graphite, seis; Yellow, nove; e Black, 12.

Confira abaixo os rankings:

The top 10 Most Awarded Advertising Agencies 

Rank Name City Nation Points
1 BBDO New York New York United States 138
2 McCann New York New York United States 96
3 AMVBBDO London United Kingdom 78
4 Wieden + Kennedy London London United Kingdom 78
5 DAVID Miami Miami United States 69
6 Jung von Matt AG Hamburg Germany 57
7 adam&eveDDB London United Kingdom 54
8 BBH London London United Kingdom 45
9 Saatchi & Saatchi NY New York United States 42
10 We Are Unlimited Chicago United States 42

The top 10 Most Awarded Design Agencies

Rank Name City Nation Points
1 Jones Knowles Ritchie London United Kingdom 27
2 The New York Times Magazine New York United States 21
3 The Guardian London United Kingdom 21
4 Local Projects New York United States 9
4 la Repubblica Rome Italy 9
4 Ben Cullen Williams London United Kingdom 9
4 Stella McCartney London United Kingdom 9
8 Re London United Kingdom 9
8 Magpie Studio London United Kingdom 9
10 Studio Sutherl& London United Kingdom 9

The top 10 Most Awarded Production Companies

Rank Name City Nation Points
1 MJZ LA Los Angeles United States 42
2 Riff Raff London United Kingdom 39
3 Somesuch & Co London United Kingdom 21
4 Revolver Sydney Australia 18
4 Furlined Los Angeles United States 18
6 Smuggler New York New York United States 18
7 Solab Pictures Paris France 15
8 Vice New York United States 12
8 The Corner Shop London United Kingdom 12
8 Good People Films Cairo Egypt 12

The top 10 Network Rankings

Rank Name Points
1 BBDO Worldwide 303
2 Ogilvy & Mather 243
3 DDB Worldwide 225
4 McCann Worldgroup 174
5 TBWA Worldwide 90
6 Saatchi & Saatchi 69
7 Havas Worldwide 66
8 Grey Group 51
9 Publicis Worldwide 51
10 J. Walter Thompson 48

The top 10 Independent Network Rankings

Rank Name Points
1 Jung von Matt 81
2 Wieden+Kennedy 78
3 DENTSU 78
4 Droga5 36
5 Hakuhodo 33
6 Cheil Worldwide 27
7 Serviceplan Group 18
8 Blinkink 9
9 AKQA 6
9 Jones Knowles Ritchie 6

The top 10 Country Rankings

Rank Country Total Pencils Total Points
1 United States 194 972
2 United Kingdom 165 720
3 Japan 49 195
4 Germany 46 186
5 Australia 31 132
6 France 37 132
7 Brazil 25 90
8 New Zealand 21 87
9 Singapore 15 60
10 India 9 48

The top 20 Most Awarded Art Directors

Rank Name Organisation Points
1 Lizzie Wilson McCann New York 96
2 Dalatando Almeida AMVBBDO 57
3 Richard Cruz DAVID Miami 51
4 Robbin Ingvarsson TBWA\Media Arts Lab 45
5 Maddy Kramer Saatchi & Saatchi 42
5 Jacopo Biorcio Saatchi & Saatchi 42
5 Erin Evon Saatchi & Saatchi 42
8 John Larigakis DDB Canada 42
8 Georgia Taylor We Are Unlimited 42
8 Emily Walton We Are Unlimited 42
8 Caitlin VanderKlok We Are Unlimited 42
12 Nedal Ahmed BBDO New York 39
13 Ruth Bellotti DDB Chicago 36
14 Ajab Samrai Ogilvy & Mather Japan GK 36
15 Pia Mader Jung von Matt 30
15 Bianca Guimaraes BBDO New York 30
17 KENTARO HARANO Hakuhodo inc. 30
18 Franziska Krüger Jung von Matt 27
18 Dany Rothemund Jung von Matt 27
20 Sei Sugiyama Ogilvy & Mather Japan GK 24

The top 20 Most Awarded Creative Directors

Rank Name Organisation Points
1 Dov Zmood McCann New York 96
1 Vince Lim McCann New York 96
3 Alex Grieve AMVBBDO 81
4 Adrian Rossi AMVBBDO 69
5 Tony Kalathara DAVID Miami 63
6 Juan Javier Peña Plaza DAVID Miami 60
6 Ricardo Casal DAVID Miami 60
8 Nadja Lossgott AMVBBDO 57
8 Nicholas Hulley AMVBBDO 57
10 Ajab Samrai Ogilvy & Mather Japan GK 54
11 Josh Bryer Host/Havas 48
12 Arnau Bosch TBWA\Media Arts Lab 45
13 Chad Baker Saatchi & Saatchi 42
13 Daniel Lobaton Saatchi & Saatchi 42
13 Kiko Mattoso Saatchi & Saatchi 42
13 Max McKeon Saatchi & Saatchi 42
13 Paul Bichler Saatchi & Saatchi 42
13 Rafael Segri Saatchi & Saatchi 42
19 Dean Lee DDB Canada 42
19 John Hansa We Are Unlimited 42
19 Jon Morgan We Are Unlimited 42
19 Tony Davidson Wieden + Kennedy 42
19 Vic Sanchez We Are Unlimited 42

The top 20 Most Awarded Copywriters

Rank Name Organisation Points
1 Tali Gumbiner McCann New York 96
2 Michael Hughes AMVBBDO 57
3 Dan Flora DAVID Miami 51
4 Kako Mendez TBWA\Media Arts Lab 45
5 Blake Morris Saatchi & Saatchi 42
6 Liza Rush We Are Unlimited 42
6 Sarah Dembkowski We Are Unlimited 42
6 Sarah Uchison We Are Unlimited 42
9 Bryan Barnes BBDO New York 39
10 Nathaniel Lawlor DDB Chicago 36
11 Heiner Twenhäfel Jung von Matt 30
12 Ajab Samrai Ogilvy & Mather Japan GK 27
12 Anne-Marie Brandner Jung von Matt 27
14 Prateek Bhardwaj Mccann Worldgroup India 24
14 Sei Sugiyama Ogilvy & Mather Japan GK 24
16 Aritra Dutta Ogilvy & Mather 24
17 Daniel Fryer Host/Havas 21
17 Geordie Wilson DDB Group New Zealand 21
17 Paul Bootlis Host/Havas 21
17 Wojciech Kowalik Ogilvy & Mather Polska 21

The top 20 Most Awarded Designers

Rank Name Organisation Points
1 Mario Kerkstra AMVBBDO 57
2 Wynn Thomas The Corner Shop 48
3 Brian Emrich Heard City 39
4 Sam Ashwell 750 MPH 36
5 Rhys Hobbs Host/Havas 27
6 Serlina Wong Host/Havas 24
6 Nic Adamovich Host/Havas 24
6 Michael Macgregor Host/Havas 24
6 Dylan Reid Host/Havas 24
10 Zubaidah Bahtiar Hogarth & Ogilvy 24
11 Pip Snelling Host/Havas 21
11 Peter Croker J. Walter Thompson London 21
11 Chris Hutton J. Walter Thompson London 21
14 Rieko Matsusaka Taki corporation 18
14 Rachel Gidlow Jones Knowles Ritchie 18
14 Philip Maaß Jung von Matt AG 18
14 Nikolaus Grunert Not A Machine 18
14 Kotaro Yoneyama Taki corporation 18
14 Kiyoshi Imafuji Taki corporation 18
20 Youri Hwang Ogilvy 18
20 Robyn Makinson Ogilvy 18
20 Justin Au Ogilvy 18
20 Grina Choi Ogilvy 18
20 Dave Towers Ogilvy 18

Leia anteriores sobre o D&AD 2018 aqui, aqui e aqui.