Zanardi Human Meets Machine

A Goodby Silverstein & Partners assina para a BMW o filme "Zanardi Human Meets Machine" (assista abaixo).

A peça se concentra na lenda do automobilismo italiano Alex Zanardi, que sofreu um grave acidente em setembro de 2001, na Alemanha, e precisou amputar suas pernas acima do joelho.

Ficha Técnica:

Agency: Goodby Silverstein & Partners
Client: BMW of North America
Campaign: “Zanardi Human Meets Machine”

Client BMW of North America
VP of Marketing: Trudy Hardy
Brand Management and Communications: Wolfgang Gross
Motorsports Manager: Victor Leleu

Creative
Co-Chairman: Rich Silverstein
Co-Chairman: Jeff Goodby
Chief Creative Officer: Margaret Johnson
Creative Director: Matt Edwards
Creative Director: Wes Phelan
Junior Copywriter: John Dillon

Director of Production: Tod Puckett
Executive Producer: Benton Roman
Producer: Lily Durston

Group Account Director: Theo Abel
Account Director: Britta Savik

Senior Brand Strategist: Mackenzie Beer

Senior Business Affairs Manager: Chrissy Shearer

Editorial Company
Company name: eLevel
Executive Producer: Michael Damiani
Senior Producer: Luke Dillon
Editor: Graham Wilcox
Assistant Editor: Liz Norris
Audio Engineer: Nic Dematteo

Telecine
Company name: Company 3
Color Executive Producer: Ashley McKim
Color Producer: Alexandra Lubrano
Colorist: Tom Poole

VFX/Finishing
Company name: Company 3
Color Executive Producer: Ashley McKim
Color Producer: Alexandra Lubrano
Colorist: Tom Poole

Mix
Company name: elevel
Executive Producer: Luke Dillon
Producer: Lily Durston
Mixer: Nic Dematteo

End Treatment / Graphics
Company name: eLevel
Director of eLevel: Michael Damiani
Executive Producer: Luke Dillon
Creative Director: Mike Landry
Motion Artist: Zach Seidner