Windows of Hope

A marca de impressoras HP convidou mais de 30 artistas para criar para uma coleção de obras imprimíveis, com mensagens encorajadoras, chamada de "#WindowsOfHope".

Assinada pela Goodby Silverstein & Partners, a campanha incentiva as pessoas a imprimirem a arte para exibi-la nas janelas de suas casas.

As peças incluem desenhos de Shepard Fairey, Noma Bar, Aaron Draplin, Kanae Sato, Jessica Hische e do brasileiro Daniel Semanas.

A HP está encorajando os consumidores a compartilharem imagens de seus trabalhos de arte exibidos na janela, com a hashtag #windowsofhope.

Ficha Técnica:

Client: HP
Agency: Goodby Silverstein & Partners
Artist: Aaron Draplin
Artist: Aaron Lowell Denton
Artist: Alex Trochut
Artist: Andy Rementer
Artist: Aurelia Durand
Artist: Benny Gold
Artist: Brosmind
Artist: Cachetejack
Artist: Daniel Semanas
Artist: DXTR
Artist: Erik Marinovich
Artist: Fabio Bene
Artist: Hattie Stewart
Artist: Jeremy Fish
Artist: Jeremyville
Artist: Jessica Hische
Artist: Justin Poulter
Artist: Kanae Sato
Artist: Keith Shore
Artist: Kelly Anna
Artist: Kelly Malka
Artist: Kristian Hammerstad
Artist: Laura Callaghan
Artist: Little Friends of Printmaking
Artist: Magoz
Artist: Marylou Faure
Artist: Matt Johnstone
Artist: Mike Perry
Artist: Noma Bar
Artist: Ornamental Conifer
Artist: Pablo Rochat
Artist: Paul Thurlby
Artist: Rude
Artist: Sameer Kulavoor
Artist: Shepard Fairey
Artist: Teng Yu
Artist: Timothy Goodman
Artist: Tishk Barzanji
Artist: Todd King
Chief Marketing Officer of HP: Vikrant Batra
Global Head of Marketing Print: Deepak Masand
Head of Global Marketing Print Hardware Systems: Ladd Martin
Global Marketing for Consumer Print: Amy Rowan
Global Print Program Manager: Amy Witkop
Co-Chairmen: Jeff Goodby
Co-Chairmen: Rich Silverstein
Chief Creative Officer: Margaret Johnson
Creative Director: Wes Phelan
Creative Director: Matt Edwards
Associate Creative Director: Kurt Mills
Associate Creative Director: Daniel Righi
Copywriter: Clark Chamberlin
Art Director: Jason Gan
Director of Production Arts: Will Hung
Managing Partner: Leslie Barrett
Account Director: Melissa Buck
Account Manager: Jackie Russell
Assistant Account Manager: Vivian Cheng
Partner Head of Brand Strategy: Bonnie Wan
Partner Head of Communication Strategy: Christine Chen
Group Brand Strategy Director: Kelly Evans-Pfeifer
Group Communications Strategy Director: Dong Kim
Strategy Director: Cassidy Wilber
Senior Brand Strategist: Marisa Perazzelli
Senior Communications Strategist: Matt Hudgins
Brand Strategist: Briana Patrick
Co-Director of Production: Leila Gage
Co-Director of Production: Margaret Brett-Kearns
Senior Print Producer/Art Buyer: Noah Dasho
Interactive Producer: Danielle Riccardi
Assistant Content Creative: Emilio Diaz
Director of Business Affairs: Judy Ybarra
Business Affairs Manager: Howie Mapson