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Annovera

Filme encoraja mulheres a assumir controle de saúde reprodutiva

09.07.20

A McCann de Nova York assina para a marca Annovera, anel vaginal anticoncepcional, campanha que lembra às mulheres de que elas devem assumir o controle de sua saúde reprodutiva.

O filme (assista abaixo) coloca os holofotes na palavra "vagina" e procura desmistificá-la, em cenas que destacam cores intensas e vibrantes.

Ficha Técnica:

AGENCY
CHIEF COMMERCIAL OFFICER: Dawn Halkuff

VICE PRESIDENT OF MARKETING: Kristen Landon

SENIOR DIRECTOR OF MARKETING: Jerrold McRae

DIRECTOR OF MARKETING: Tom Moody

MARKETING COORDINATOR: Jennifer Salokar

INSIGHTS DIRECTOR: Julie Loving

CREATIVE
CO-CHIEF CREATIVE OFFICER: Sean Bryan

CO-CHIEF CREATIVE OFFICER: Thomas Murphy

EVP EXECUTIVE CREATIVE DIRECTOR: Maru Kopelowicz

SENIOR ART DIRECTOR: Craig Bishop

ASSOCIATE ART DIRECTOR: Lucas Shanks

ACCOUNT
EVP, EXECUTIVE ACCOUNT DIRECTOR: Darla Price

ACCOUNT DIRECTOR: Dana Markiewicz

ACCOUNT SUPERVISOR: Christen Koribanics

ACCOUNT EXECUTIVE: Chelsea Freitas

STRATEGY
CHIEF STRATEGY OFFICER: Erica Yahr

SVP GROUP STRATEGY DIRECTOR: Anna Andreis

SENIOR STRATEGIST: Rosalind Mowitt

SENIOR PRODUCER: Katie Boyko

SPANG EXECUTIVE PRODUCER: Melanie Cox

DIRECTOR: Marysia Makowska

EVP CLIENT EXPERIENCE: Jamie Dowd

SVP CLIENT EXPERIENCE: Paddi Hurley

Annovera

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