Drip the Snowdrop

A rede varejista alemã Edeka apresenta a campanha de Natal "Drip the Snowdrop", criada pela Jung von Matt Hamburg.

O comercial (assista abaixo) traz a história de uma gota de água que quer se transformar em um floco de neve.

No início, a peça traz uma animação que mostra gotinhas indo para a escola de floco de neve. O protagonista Drip aparece se preparando com entusiasmo para seu grande dia enquanto viaja para a "Snow Academy" nas nuvens.

As gotas se aglomeram na "zona de neve" e mergulham entre as nuvens como paraquedistas. Mas então, há um problema. Assista ao filme e confira o desfecho.

O comercial tem direção da Christopher Riggert, da Anorak Berlim, com animação da The Mill.

O filme de Natal da Edeka em 2020 abordou a questão do preconceito, leia e veja aqui.

Ficha Técnica:

Client : Edeka
Agency : Jung Von Matt-Hamburg
CMO : Claas Meinecke
Head of Business Unit : Marko Mihajlovic
Head of Department : Anja Tirtey
Team Lead : Katrin Dellinger
Senior Project Manager : Theresa Albertz
Managing Creative Director : Jens Pfau
Executive Creative Director : Anna Lichnog
Client Service Director : Florian Laufenberg
Account Director : Simon Zinserling
Copywriter : Simon Schaffhöfer
Art Director : Anna Cringle
Agency Producer : Niantong Tang
Intern/TV : Marleen Valien
Head of TV : Jankel Huppertz
Production Company : ANORAK Film GmbH
Director : Christopher Riggert
Executive Producer : Christiane Dressler
Producer : Felix Knabel
Director of Photography : Antonio Paladino
Production Designer : Fritzi Ngceni
Costume Designer : Fritzi Ngceni
Casting : Julia Todorow
VFX Studio : The Mill
Creative Director : Jorge Montiel Meurer
Executive Producer : Becca Jones
Animation : Ellie Thwaites
Animation : Larisa Covaciu
Storyboard Artist : Andrew Brooks
Concept Artist : Andrew Brooks
Concept Artist : Eilis Scally
2D Lead : Ben Turner
2D Lead : Laique Khan Quraishi
3D Lead : Michael O'Donoghue
3D Lead : Sudhir Verma
2D Artist : Olivia O'Neil
2D Artist : Gustavo Ribeiro
2D Artist : Valeria Scalamandre
2D Artist : Georgie Ford
2D Artist : Murali Krishna Reddy
3D Artist : Harsh Borah
3D Artist : Nicola Gilbert
3D Artist : Roman Hinkel
3D Artist : Aaron Morris
3D Artist : Callum Austin
Animation : Max Stöhr
Animation : Onni Pohl
Animation : Tim Nendza
Animation : Andreas Rohde
Color : James Bamford
Sound Design : ballad.co
Sound Design : Supreme Music