The World’s Best Food

A marca de ração Halo Pets apresenta campanha de marketing nos EUA sob a assinatura “The World’s Best Food for the World’s Best Kids”.

Criado pela agência Humanaut, o trabalho coloca um holofote em birras e caos provocados por crianças como uma forma de mostrar que, comparativamente, os pets são anjos.

O esforço inclui filme (assista abaixo) e peças para mídia digital.

Ficha Técnica:

Agency: Humanaut

Chief Creative Director: David Littlejohn
Chief Strategy Officer: Andrew Clark
VP Creative: Dan Jacobs
Creative Directors: Patrick Horn, Derek Bishop
Associate Creative Director: Emily DeMario
Copywriters: Leslie Donnenwirth, Steven Preisman, Dan Azneer
Designers: Travis Hitchcock, Eric Erickson
Senior Creative Producer: Jes Shipley
Creative Coordinators: Dani Harrison, Zach Plating
Agency Production Coordinator: Tarrisha Hicks
Senior Brand Producers: Caty Hicks, Malory Carberry
Senior Strategist: D’Anna Farrar
Junior Strategists: Katie Smith, Alisha Taylor

Production Company: Humanaut

Executive Producer: Tommy Wilson
Producer: Alvaro Donado
Director: Sofia Garza-Barba
2nd Unit Director: Jeri Eduave
Director of Photography: Matthew Schroeder
Associate Producers: Rachel Bohanon, Anna Roncskevitz
Assistant Director: Kimberly Daniels
Production Coordinator: Luke Chandler
Art Director: Reed Elliott
Post Production Supervisor: Kyler Potter
Editor: Jon Leone
Color: Annie Huntington
Audio Mix: Danny Cooper