We’ve Got Your Back

O BT Group destaca a variedade de negócios que apoia na primeira campanha criada pela Adam&EveDDB para a marca, "We've Got Your Back"

O esforço pretende mostrar o apoio do BT para todos os tipos e tamanhos de negócios, celebrando a empresa como parceira para fornecer a base digital que as operações precisam.

A comunicação é composta por comercial para TV, peças para o meio digital, out of home e mídia impressa.

O filme tem direção de Raine Allen Miller.

Ficha Técnica:

Client | BT Business

Agency | Adam & Eve/DDB

Chief executive | Miranda Hipwell

Chief creative officer | Richard Brim

Executive creative directors | Antony Nelson + Mike Sutherland

Creative Directors | Christian Sewell + Andy McAnaney,

Creative team | Mark Lewis + Matt Fitch

Executive content director | Jess Taylor

Chief experience officer | Simon Adamson

Social creative | Judith Tulkens

Head of production | Sally Pritchett + Nicki Cramphorn

Integrated agency producer | Hannah Needham + Deborah McCartney

Radio producer | Anna-Louise Vass

Integrated assistant producers | Holly Wormleighton

Project manager | Alice Southam

Chief strategy officer | Martin Beverley

Planning partner | Charlie Snow

Senior planner | Kit Owens

PR | Rachel Geraghty + Shehneal Dhaliwal + Femke Pusey

Business director | Skye Stoppani

Account director | Renee James

Account manager | Lizzie Coombs

Legal | Tom Campbell + Candice Macloed

Client | BT

Marketing director | Helen Whetton

Head of campaigns | Jo Williams

Campaign manager | Lydia Girdler + Laura Butler

Director | Raine Allen Miller

DoP | Olan Collardy

Production company | Somesuch

Executive producer | Chris Watling

Producer | Elly Camisa

Production manager | Patch Wadsworth

Graphic/print production

Sound engineer | Sam Ashwell at 750

Sound engineer | Gisele Hall

Sound producer | Olivia Ray

Editor | Rachael Spann at Work Editorial

Colourist | Jack McGinty at Cheat

Post | Untold Studios

Post producer | Ellie Joseph + Tom Iggleston + Ella Glazer

Music supervisor | Twenty Below

Music track | “How we do it”

Music produced by | Twenty Below

Music publisher | Twenty Below

Composer | Antonin Lemiere

Voiceover | Kayvan Novak

Stills production

Photographer | Chris Terry

Founder/executive Producer | Eleanor Harrison

Producer | Kitty McLaughlin

Photography assistant | Shivy Kanagaratnam

Photography assistant | Tom Sedgwick Price

Photography assistant | Oscar Yoosefinejad

Production manager | Candy Field

Hair and make-up artist | Victoria Poland

Wardrobe | Izzie Gibbons

Wardrobe assistant | Matilda Oliver

Food stylist | Eliza Baird

Head of set and props | Kat Perry

Props manager | Pat Sampson

Props assistant | Liv Dobson

Set builder | Christian McDonald

Set builder | Brandon Hepworth

Radio production

Sound engineer | Ellis McGourlay

Cain & Abel/DDB

Videographer | Nitin Rishi

Executive producer of content | Stephen Mead

Digital producer | Matthew Walker

Resource manager | Pata Malecka

Producer | Matt O’Brien

Head of edit | James Ireland

Editor | Ste Hinde

Asset manager | Gemma Hughes

QC | Stuart Moore

QC | Chloe Maudsley

QC | Alysha Seth

Adaptation production and supply

Design | King Henry

Retouching | King Henry

Senior designer | Dave Robinson

Designer | Sam Harris

Artworker | Paul Mayes

PR | Persuasion Communications

Founder | Jane Austin

Account manager | Ericka Santiago

Media | EssenceMediacom

Lead strategist | Jameel Amini

Lead planners | Rob Corr + Emily Roberts

Client director | Maria Karaoli