Ballboards – GUT São Paulo PRATA (DIRECT / CANNES 2024)

Ficha Técnica:

Agência: GUT São Paulo
Anunciante: Mercado Livre
Produto: Institucional
Títulos: Ballboard - Placa Gandula
Território: Nacional

CCO: Bruno Brux
ECD: Murilo Melo, Tiago Abreu e Pedro Araujo
Creative Directors: Rapha Borges e Rafael de Miranda
Creatives: André Prestes, Carolina Ribeiro, Jorge Lucas, Junior Santos, Mariane Almeida
CEO: Valéria Barone
Head of Account: Alessandra Visintainer
Regional Account Director: Natalia Noya
Account Director: Raphaela Guillen
Account Manager: Giovanna Falvino
Head of Strategy: Gisele Bambace
Strategy Director: Gabriela Sanchez
Strategy Manager: Bruno Facundes
Strategy Supervisor: Angel Pinheiro
Head of Creative Content: Nathalia Capistrano
Content Director: Adriana Boghosian
Content Strategists: Isabella Ribeiro, Felipe Farah
Influence Strategists: Jaqueline Lima
Creative Data Supervisor: Matheus Severino
Head of Media & Effectiveness: Douglas Silveira
Media Director: Dennis Grassi
Media Manager: Mayara Garcia
Media Supervisor: Thaiz Gallina, Raquel Tavernari
Media Coordinator: Dayanne Veríssimo, Alinne Lopes, Wes Santos
Media Assistant: Nátaly Góes
Dierector of Operations: Claudia Nakahara
Project Manager: Isabella Quaglio, Bruna Oliveira
Head of Production: Mônica Siqueira
Production Director: Rafael Motta
Production Manager: Thais Schroder
Producer: Thiago Alonso

Case Study Editor: Cesar Macedo, Gabriel Prado e Rômulo Ramos

Secretária de Produção: Lia Satiro
PR Director: Bárbara Lima

CDN
PUBLIC RELATIONS: Renato Rogenski, Jéssica Oliveira, Giovanna Pereira

Ballboard Production:
Director of Operations NewBuzz: Leonardo Delia Murakami
Executive Producer - NewBuzz:: Luiz Felipe do Amaral Fávaro
Artistic Director - NewBuzz:: Felipe Gregorio Cavalca
Technical Director - NewBuzz:: Filipe Augusto da Cunha

Architect - Autoraf: Icaro Hueza
Mechanical Engineer - Autoraf: Celso Afonso da Conceição
LED Content Operator - Infoview: Leonardo Dias de Oliveira
LED Content Operator - Infoview: Bruno dos Anjos Mondego
Commercial Director - Infoview: Daniela Corona
Technical Director - Infoview: Fernando Carvalho

Filmmaker São Paulo: Diego Romero - director/empresa
Filmmaker Rio de Janeiro: Pedro Rossi Siqueira da Silva e Júlia Camargo
Filmmaker Assistant Rio de Janeiro:: Gabriel Soares Guimarães

Ball Boy: Eric Santa Barbara do Nascimento

Produção de Áudio: Dragonfly

Design 3D: Angelo Sá, Romero Sá, Renato Quaresma

Aprovação do cliente:
Iuri Maia - Head of Branding
Stephanie Romeiro - Branding Manager
Laryssa Rocha Monteiro - Branding Specialist
Leandro Otsuka - Media Manager
Daniel Arra - Media Director