Ad Stars 2019

A organização do festival de publicidade Ad Stars anuncia os trabalhos vencedores da edição de 2019 do evento, que aconteceu em Busan, na Coreia do Sul.

Confira abaixo os trabalhos brasileiros premiados:

AD STARS Data Insights Use of Data Data Visualization Trending Botics Brazil FCB Brasil Congresso em Foco Gold

AD STARS Design Communication Design Promotional items (Retail Environment and experience, Live Events, Exhibition and experience) Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Silver

AD STARS Direct Use of Direct MarketingUse of digital in a direct marketing campaign (e.g. websites, microsites, search engine marketing, viral marketing, banner ads, email marketing, digital POS, video games, mobile based campaigns, QR codes, branded content, Bluetooth, MMS, SMS, PDA, GPS, tablet, MP3, games and apps, widgets, schematic screens, digital installations) Ducato Business E-mail Brazil Leo Burnett Tailor Made Fiat Bronze

AD STARS Direct Use of Direct MarketingUse of digital in a direct marketing campaign (e.g. websites, microsites, search engine marketing, viral marketing, banner ads, email marketing, digital POS, video games, mobile based campaigns, QR codes, branded content, Bluetooth, MMS, SMS, PDA, GPS, tablet, MP3, games and apps, widgets, schematic screens, digital installations) Black Salary Friday Brazil Leo Burnett Tailor Made Instituto Identidades do Brasil (ID_BR) Bronze

AD STARS Direct Product & Service Cosmetic / Beauty / Clothing / Footwear and accessories Camouflage Jersey Brazil Leo Burnett Tailor Made Esporte Clube Bahia Crystal

AD STARS Film Film Craft Art direction/production design The Unknown Brazil FCB Brasil Clube de Criacao Bronze

AD STARS Film Film Craft Cinematography The Unknown Brazil FCB Brasil Clube de Criacao Bronze

AD STARS Film Film Craft Editing The Unknown Brazil FCB Brasil Clube de Criacao Crystal

AD STARS Film Product & Service Furniture / HouseholdThe Beatbox Catalogue Brazil Artplan Sao Paulo Etna Home & Decor Gold

AD STARS Film Film Craft Use of music The Beatbox Catalogue Brazil Artplan Sao Paulo Etna Home & Decor Gold

AD STARS Film Film Craft Sound design The Beatbox Catalogue Brazil Artplan Sao PauloEtna Home & Decor Silver

AD STARS Film Film Craft Animation The Fall Brazil Zombie Studio Hospital de Amor Silver

AD STARS Film Product & Service Corporate /InstitutionHuman Rights Brazil Madre Mia FilmesConselho Nacional do Ministerio Publico - CNMP Bronze

AD STARS Film Film Craft Use of music Human Rights Brazil Madre Mia FilmesConselho Nacional do Ministerio Publico - CNMP Bronze

AD STARS Film Film Craft Cinematography I Am Anne Brazil Madre Mia FilmesForceField Crystal

AD STARS Media Use of Media Use of digital in a media campaign Ducato Business E-mail Brazil Leo Burnett Tailor Made Fiat Bronze

AD STARS Media Product & Service Distribution / Publication Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Silver

AD STARS Media Use of Media Use of outdoor in a media campaign Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Crystal

AD STARS Mobile Use of Mobile Use of Social for Mobile Trending Botics Brazil FCB Brasil Congresso em Foco Silver

AD STARS Mobile Product & Service Vehicles Timeline Radio Brazil Leo Burnett Tailor Made FCA Fiat Crystal

AD STARS Mobile Use of Mobile Use of Mobile Applications / Mobile Games #Throwbackcrash Brazil Leo Burnett Tailor Made Brewdog Bronze

AD STARS Outdoor Product & Service Finance / Services / Entertainment & Leisure / Travel / Restaurants / Commercial Public Services / Pets The Foolitzer Prizes Brazil Leo Burnett Tailor Made E-Farsas Crystal

AD STARS Outdoor Ambient (Non standard and Free-format outdoor advertising) Small Scale Special Solutions Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Silver

AD STARS PR Practices & Specialism Events & Experiential (PR campaign that use an event or stunt) Black Salary Friday Brazil Leo Burnett Tailor Made Instituto Identidades do Brasil (ID_BR) Bronze

AD STARS PR Practices & Specialism Events & Experiential (PR campaign that use an event or stunt) My Emoji Cam Brazil Leo Burnett Tailor Made Samsung Crystal

AD STARS Print Print Craft Illustration Rocket Lunch - De Cabron Chillis Brazil Fullpack De Cabron Chillis Crystal

AD STARS Print Print Craft Photography Progressive Brazil Zombie Studio Progressive Insurance Bronze

AD STARS Promotion Product & Service Cosmetic / Beauty / Clothing / Footwear and accessories NIVEA Sun Binoculars Brazil FCB Brasil NIVEA Crystal

AD STARS Promotion Product & Service Distribution / Publication Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Bronze

AD STARS Promotion Use of Promo & ActivationUse of promotional stunts /live advertising/live shows/concerts/festivals Real Time Mic Brazil Leo Burnett Tailor Made Metropoles Bronze

AD STARS Promotion Use of Promo & ActivationUse of broadcast in a promotional campaign (e.g. cinema, TV, radio) Human Rights Brazil Madre Mia FilmesConselho Nacional do Ministerio Publico - Crystal

AD STARS Radio & Audio Product & Service Vehicles Timeline Radio Brazil Leo Burnett Tailor Made FCA Fiat Crystal

AD STARS Social & Influencer Social Insight & Engagement Community Building & Management Promise Breakers Brazil FCB Brasil Congresso em Foco Bronze

Espie abaixo os nove GPs concedidos pelo Ad Stars 2019:

- Impact BBDO, United Arab Emirates, ‘The Blank Edition’ (Media Grand Prix, PR Grand Prix and Social & Influencer Grand Prix)

- FCB New York, USA, ‘The Whopper Detour’ (Direct Grand Prix & Mobile Grand Prix)

- TBWA Hakuhodo, Japan, ‘The Most Challenging Ping Pong table’ (Design Grand Prix)

- Colenso BBDO, New Zealand, ‘I’m Drinking it for you’ (Film Grand Prix)

- Serviceplan Korea, Dot Mini (Interactive Grand Prix)

- Ogilvy Group Thailand, ‘Deer’ (Print Grand Prix)

- GREYnJ United Bangkok, Thailand, ‘FACE/OFF’ (Video Stars Grand Prix)

- Casanova/McCann, USA, ‘Second Chances’ (Public Service Announcement Grand Prix)

- BBDO Atlanta, USA, ‘Stop Traffick’ (Public Service Announcement Grand Prix)

A FCB de Nova York abocanhou o Grand Prix of The Year, com a campanha "The Whopper Detour", para Burger King, enquanto a Impact BBDO, dos Emirados Árabes, conquistou o Grand Prix of The Year na categoria Public Service Announcement (PSA), com "The Blank Edition", trabalho criado para o jornal libanês An-Nahar.

Leia anterior com os trabalhos finalistas do Ad Stars 2019, aqui.

Espie a lista completa de vencedores, aqui.