Bodega Cat

A Loteria de Nova York promove os jogos Holiday Scratch-Off em seu comercial "Bodega Cat" (assista abaixo), criado pela McCann de Nova York.

Dirigido por Jake Scott, o filme mostra Cyrus, um gato que embarca em uma jornada na noite fria de uma Nova York festiva e nevada para oferecer um pouco de alegria a seu dono.

O comercial para TV será apoiado por esforços out of home, mídia social, peças para mídia impressa, rádio e varejo.

Ficha Técnica:

Agency: McCann NY

Creative:

Eric Silver, North American Chief Creative Officer

Sean Bryan & Tom Murphy, McCann New York Chief Creative Officers

Mat Bisher & Dan Donovan, Executive Creative Directors

Jason Ashlock, Creative Director, Writer

Dominick Baccollo, Creative Director, Art Director

Production:

Nathy Aviram, Chief Production Officer

Chance Basset, VP Senior Producer

Eric Johnson, SVP Executive Music Producer

Dan Gross, Music Producer

Sam Belkin – Music Business Affairs Manager

Natalie Hernandez, Business Manager

Account:

Scot Beck, Executive Account Director

Caroline Fuller, VP Account Director

Molly Vossler, Account Supervisor

Ellery Gitkin, Assistant Account Executive

Strategy:

Laura Frank, VP Strategy Director

Production Company: RSA

Jake Scott, Director

David Mitchel, Producer

Tracie Norfleet, Executive Producer

Director of Photography

Peter Deming

Editorial: Rock Paper Scissors

Editor: Carlos Arias

Assistant Editor: Maria Lee

Executive Producer: Eve Kornblum

Producer: Taylor Colbert

VFX: A52

VFX Supervisor: Patrick Murphy

CG Lead: Andrew Romatz

2D VFX Artist(s): Steven Wolff, Stefan Gaillot, Richard Hirst, Matt Sousa, Kevin Stokes

2D VFX Assistant: Gabe Sanchez

3D Artists: Andrew Romatz, Tom Briggs, Jun Kim, Michael Cardenas, Joseph Chiechi

Producer: Michael Steinmann

Production Coordinator: Andrew Rosenberger

Executive Producer: Patrick Nugent & Kim Christensen

Managing Directors: Linda Carlson & Jennifer Sofio Hall

Music:

Song Title: How Sweet It Is

Artist: Julia Stone

Audio: Heard City

Phil Loeb, Audio Engineer

Telecine: Company 3

Tim Masick, Colorist