Built To Resist

A marca de mochilas e bolsas para viagem Eastpak visita Marte com a campanha "Built To Resist", criada pela agência Mutant, sediada na Antuérpia.

O comercial (assista abaixo) mostra um grupo de jovens usando trajes de banho, balançando capacetes de bolha, saltando pelas dunas e levando filhotes para passear.

A equipe filmou na ilha espanhola de Lanzarote no outono passado.

O trabalho será executado na América do Norte, no Reino Unido e em vários mercados da Europa, Oriente Médio e Ásia.

Ficha Técnica:

Agency: Mutant
Client: Kelly De Block, Florence Blanckaert, Pete Winkworth
Business director: Maarten De Cuyper
Creative director: Odin Saillé
Client director: Innie Tran
Art director: Usman Abdul
Design director: Frank Schouwaerts
Design: Ben Boliau
Motion design: Bob Van den Audenaerde
Client manager: Lina Mertens

Production: Bleunuit
Producers: Ernest Bouvier, Maky Margaridis
Line Producer: Ernest Bouvier
Production assistant: Nina Perquis
Directors: Maky Margaridis & Tristan Feres
Photographer: Louis Lekien
Production service: 24/7
Local Producer: Gunther Haase
Production coordinator Patrick Klosse
Production assistant: Jaime Antonio Hernandez Perez
Location manager: Poppy Ramos
Location manager: Francisco García Mateo
Runner: Daniel Cabecera
Runner: Alberto Santana
First director's assistant: Hugo Lebaillif
First photographer assistant: Elie Carp
Director of Photography: Cyrille Hubert
First Camera assistant: Léo Duclos
Second Camera assistan: Hugo Willocq
HMC: Poppy Ramos, Desi Make up /Honey wagon
Stylist: Edem Dossou
Stylist assistant: Anh Quynh
Set designer: Maori Thienot
Gaffer: Hector Garcia
Electrician: Natan Hernandez
Electrician: Miguel Angel Crespo
Key Grip: Patrick Cauderlier
Grip: Alexandre Cauderlier
Grip: Mael Lamberton

Cast
Christophe Diawaku Mbila
Jeff Cokson
Philippine Lecat
Victor Bouhier
Chloé Payen de Lapierre

Editor: Rémy Monti
Cleaning/Flame: Julien Mercier
Color Grading: Arthur Paux
Sound composition: Rémy Monti
Singer & VO: Jazz Sanusi
Recording: Siméon Viot & Rémy Monti