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Camden Town Brewery

Marca lança 1ª campanha de TV no Reino Unido

21.05.21

A cervejaria Camden Town Brewery apresenta sua primeira campanha nacional para TV no Reino Unido, criada pela Wieden+Kennedy de Londres.

O comercial "Super Important Announcement" (assista aqui) tem o objetivo de falar com o público sobre o processo de pasteurização - que envolve aquecer a cerveja para esterilizá-la - algo que a cervejaria jurou nunca fazer.

Dublado pela comediante Lolly Adefope, o enredo revela o recall de um pequeno lote de Hells, que foi pasteurizado acidentalmente.

Ficha Técnica:

Brand: Camden Town Brewery
Clients: Vivian Ly Zoe Wulfsohn-Dunkley Andre Amaral
Agency: Wieden & Kennedy London
Creative directors: Tom Bender Tom Corcoran
Creatives: Joe Bruce Albert Pukies
Senior designers: Jackie Hudson Adam Hunt
Head of studio: David Brodie
Executive creative directors: Tony Davidson Iain Tait
Group account director: Laura Jacobs
Account directors: Lara Wahab Ollie Pym
Account managers: Lwimbo Malanda Matt Whiteside
TV producer: Aran Patterson
Planning director: Brian Ritter
Comms planning director: Anjali Patel
Business affairs: Jo Woodford Alex Coomer
Production company: Blink
Director: James Papper
Producer: Gareth Owen
Executive producer: Bart Yates
Executive producer: Victoria Lovejoy
Illustrator: Vivienne Shao
Storyboard artist: Ewa Luczkow
Set modeller: Lucy Bradbury
Animators: Andrew Clarke Katie Spangenberg Isaac Holland
Clean up artists: Samira Tristani Saffron Mackie Maddy Hope Ema SaricSimona Mehandzhieva Reed Wiles
Compositors: John Wilkinson Daniele Baiardini Dan Ruiz Alasdair Brotherstone
Sound design: Wave
Sound designer: Jonny Platt
Audio post producer: Rebecca Boswell

 

Camden Town Brewery

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