Cannes Lions 2016

A DDB da Alemanha conquistou Leão de Ouro e de Prata, em Outdoor, com a campanha "Decisions", criada para Ikea (veja abaixo), na edição deste ano do Cannes Lions.

Na ficha técnica do trabalho estão os brasileiros Ricardo Wolff e Gabriel Mattar (diretores de criação).

Wolff também está entre os criadores do comercial "Shock" (assista abaixo), criado pela BBDO Berlim para Smart, e que levou Bronze em Film. 

Há outro brasileiro na FT: Angelo Maia (diretor de arte).

A intenção era promover o modelo Forfour na Europa (leia e veja aqui).

Fichas Técnicas:

Ikea “Decisions”
Title: "Bed" "Sofa" "Grill"
Client: Ikea
Agency: DDB Group Germany (Berlin/Düsseldorf)
Copywriter: Federico Vico, Jeannette Bohne
Art Director: Alberto Espeja, Mahmoud Fathy, Nicolai Makowski
Creative Director: Ricardo Wolff, Gabriel Mattar
Creative Managing Director: Dennis May, Myles Lord, Fabian Roser
Chief Creative Officer: Eric Schoeffler
Project Manager: Paloma Baron
Client Service Director: Sönke Bruns

Smart “Shock”
Title: "Shock"
Client: Daimler
Agency: BBDO Berlin
Copywriter: Ricardo Wolff, David Missing
Art Director: Angelo Maia
Creative Director: Ricardo Wolff, David Missing
Executive Creative Director: Michael Schachtner
Creative Managing Director: Jan Harbeck, Ton Hollander
Chief Creative Officer: Wolfgang Schneider
Group Account Director: Jan Hendrik Oelckers
Production Company: Anorak Radical Media Berlin
Production Company 2: Slaughterhouse Berlin
Account Director: Joris Jonker
Account Manager: Lindsay Jönsson
Agency Producer: Silke Rochow
Chief Production Officer: Steffen Gentis
Post Production Company: Slaughterhouse Gmbh/Berlin
Audio Production House: Studio Funk Berlin
Producer: Tobias Steinhauser, Eva Klaiber
Composer: Stephan Moritz, Jonas Knopf
Sound Engineer: Andre König
Director: Calle Astrand
Director Of Photography: Thomas Kürzel
Editor: Alexander Jurkat
Visual Effects: Gunar Laube
Make-up Artist/Styling/Setting: Oona Napier, Amparo Moreno, Berta Gómez