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Acesso exclusivo para sócios corporativos
Ainda não é Sócio do Clube de Criação? Associe-se agora!
Os finalistas de Innovation (com links)
O shortlist da categoria Innovation do Cannes Lions 2022 foi divulgado nesta quinta-feira, 09, pela organização do Festival. Não há cases do Brasil na lista.
Veja os finalistas:
A01 (Early Stage Technology)
PROJECT CONVEY - COX COMMUNICATIONS - DIGITAL CABLE TELEVISION PROVIDER, TELECOMMUNICATIONS AND HOME AUTOMATION SERVICES - COX COMMUNICATIONS ATLANTA - USA
DOT PAD. THE FIRST SMART TACTILE GRAPHICS DISPLAY. - DOT - DOT PAD - SERVICEPLAN GERMANY MUNICH - GERMANY
SPEAKING IN COLOR - SHERWIN-WILLIAMS COIL COATINGS - SPEAKING IN COLOR - WUNDERMAN THOMPSON MINNEAPOLIS - USA
EYEDAR - HORIZON THERAPEUTICS - EYEDAR APP FOR THE BLIND - AREA 23, AN IPG HEALTH NETWORK COMPANY NEW YORK - USA
A03 (Applied Innovation)
E-NTERPRETERS - PILSEN CALLAO - PILSEN CALLAO - FAHRENHEIT DDB LIMA - PERU
THE MINDSETS PAPER - CANADIAN DOWN SYNDROME SOCIETY - CANADIAN DOWN SYNDROME SOCIETY - FCB CANADA TORONTO - CANADA
MCENROE VS MCENROE - ANHEUSER-BUSCH INBEV - MICHELOB ULTRA - FCB NEW YORK - USA
WITH MY EYES - QD LASER, INC. - RETISSA SUPER CAPTURE - DENTSU INC. TOKYO - JAPAN
A04 (Scalable Innovation)
PIÑATEX - DOLE SUNSHINE COMPANY + ANANAS ANAM - PIÑATEX - L&C NEW YORK - USA
PLASTICOFF - WHIRLPOOL - WHIRLPOOL - VMLY&R COMMERCE MEXICO MEXICO CITY - MEXICO
A06 (Product Innovation)
HYDROGEN GARBAGE TRUCK - HYUNDAI MOTOR GROUP - HYUNDAI MOTOR GROUP - INNOCEAN WORLDWIDE SEOUL - SOUTH KOREA
REAL TONE — PRODUCT INNOVATION & GLOBAL CAMPAIGN - GOOGLE - REAL TONE - GOOGLE MOUNTAIN VIEW - USA
ONE HOUSE TO SAVE MANY - SUNCORP GROUP - WEATHER RESILIENT HOUSING - LEO BURNETT SYDNEY - AUSTRALIA
THE KILLER PACK - MAXX FLASH - MAXX FLASH MOSQUITO REPELLENT COIL - VMLY&R COMMERCE INDIA MUMBAI - INDIA
Leia todas sobre Cannes aqui.