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Atletas da WWE viram skin de game
Atletas de luta livre da WWE estarão em um evento do "Clash of Clans", jogo para celular da Supercell.
Sob a parceria, Cody Rhodes, Rhea Ripley, The Undertaker, Bianca Belair e outros lutadores serão reinventados como personagens dentro do universo do "Clash of Clans".
A Supercell também irá patrocinar "WrestleMania 41", evento que ocorre entre 19 e 20 de abril, no Allegiant Stadium, em Las Vegas.
Os usuários poderão experimentar skins no "Clash of Clans" a partir desta terça-feira (1º de abril) e aproveitar recursos temáticos da WWE que aparecerão no jogo ao longo do mês.
A David Nova York assina a campanha que promove a parceria. Assista aos filmes, abaixo.
Na ficha técnica estão os brasileiros Sylvia Panico, global chief operating officer; Carol Vieira, north american managing director; Paula Vampré, global chief strategy officer; e Sandra Azedo, global PR director.
Ficha Técnica:
Campaign: WWE x CoC
CLIENT: Supercell
Head of Live Games Marketing: Iwo Zakowski
Product Marketing Manager: David Edwards
Marketing Producer: Jannica Routamo, Yuri Yoshimura
Creative Producer: Enni Linnus, Ana Martins
Performance Marketing Creative Producer: Peter Mclaughlin
Clash of Clans Community Manager: Marco Monteiro
Clash of Clans Community Manager: Vladislav Perge
Clash of Clans Community Manager: Fernando Ferri
Performance Marketing: Sara Lavric
Creative Director: Patrick Almgren
PR Manager: Jonathan Howard
AGENCY: DAVID New York
Global Chief Creative Officer and Partner: Pancho Cassis
Global Chief Operating Officer: Sylvia Panico
North American Managing Director: Carol Vieira
North American Chief Creative Officer: Daniel Lobatón
Chief Creative Officer: André Toledo
Creative Director: Jason Burke, Erin Evon
Associate Creative Director: Tori Mortenson, Kelsey Miller
Global Chief Strategy Officer: Paula Vampré
Group Strategy Director: James Mitchell
Strategist: Victoria Aldecocea
Associate Strategist: Sofia Osorio
Group Account Director: Brett Niebling
Account Supervisor: Irene León
Account Executive: Carolina Villareal
Assistant Account Executive: Arhaan Bulchandani
Head of Production: Brenda Morrison Fell
Senior Producer: Esteffania Najera
Junior Producer: Sophie Fried
Director of Business Affairs: Barbara Karalis
Senior Business Affairs Manager: Catalina Peña
Global PR Director: Sandra Azedo
PRODUCTION COMPANY: Eleanor
Executive Producer: Sophie Gold, Autumn Hymes
Director: Anthony Leonardi III
Head of Production: Rochelle Savory
B-Unit Director: Ben Kitchens
Producer: Alejandro de Leon
EDITORIAL: Rock Paper Scissors
Editor: Adam Pertofsky
Assistant Editor: Tom Mika
Managing Director: Eve Kornblum
Executive Producer: Justin Kumpata
Head of Production: Cynthia Laplaige
Producer: Niaomi McGarrell
FINISHING: Rock Paper Scissors
Lead Flame Artist: Edward Reina
Flame artist: Austin Hazzis
HOP/VFX: Barbara Kontarovich
COLOR: Company 3
Colorist: Tim Masick
Color Producer: Alexandra P. Garcia Ortiz
Color Associate Producer: Morgan Coyle-Howard
Color Workflow Manager: Mena Smith
Color Assistants: Stephen Winterhalter, Quinn Wright and Christina Miller
SOUND: Squeak E Clean
Sr. Sound Designer and Mixer: Surachai Sutthisasanakul
Assistant Mixer: Taryn Stroman
Head of Audio Post Production/Audio Producer: Angelina Phengphong
Original Music: Pickle Music
CCO: Alexis Estiz
ECD/Managing Partner: James Zavaleta
Producers: Matt Kerr, Vanessa Lozano
Composers: Julian Trivers, Alexis Estiz, James Zavaleta
Clube de Criação 50 Anos