Good Chat

A Saatchi & Saatchi Nova Zelândia assina o comercial "Good Chat" (assista abaixo), que mostra a silenciosa amizade entre dois homens, para promover o novo modelo Hilux, da Toyota.

Além do filme para TV, a campanha é composta por estratégia online, peças para mídia imprensa e mídias sociais.

As versões de 15 segundos trazem legendas que "traduzem" as conversas na mente dos dois companheiros (confira aqui, aqui e aqui).

Ficha Técnica:

Category: Automotive
Client: Toyota New Zealand Limited
Agency: Saatchi & Saatchi New Zealand
Production: Goodoil Films
Country: New Zealand
Director: Hamish Rothwell
Managing Director: Paul Wilson
Executive Creative Director: Corey Chalmers
Executive Creative Director: Guy Roberts
Creative: Steve Mccabe
Creative: Kim Fraser
Producer: Llew Griffiths
Digital Creative Director: Terry Williams-Willcock
Executive Producer: Sam Long
Business Director: Susie Darling
Account Director: Amanda Brittain
DoP: Germain McMicking
Sound Design: Shane Taipari @ Franklin Road
Agency Producer: Josh Forsman
Photographer: Ross Brown @ Match Photography
Retoucher: Andy Salisbury
CLIENT
Chief Executive Officer: Alistair Davis
General Manager UV & Marketing, Executive: Andrew Davis
Manager Marketing: Susanne Hardy
Marketing - Operational: Sonya Coutts

AGENCY
Head of Design: Rob Flynn
Motion Graphics: Tomas Cottle
Senior Digital Creative: David Hunter
Digital Producer: Matt Couston
MEDIA: Starcom
General Manager: Sally Falconer
Business Manager: Toby Yonge
Soundtrack: 'You Got Me Singing' Leonard Cohen