Here to Character

A marca Schweppes valoriza a chegada da idade adulta com a campanha "Here to Character", assinada pela Publicis Itália.

Composta por quatro filmes (assista ao primeiro deles, abaixo), a campanha também conta com peças para mídia impressa e digital.

Ficha Técnica:

AGENCY: Publicis Italy

CLIENT: The Coca-Cola Company

PUBLICIS ITALY
GLOBAL CHIEF CREATIVE OFFICER PUBLICIS WORLDWIDE: Bruno Bertelli

CHIEF CREATIVE OFFICER PUBLICIS ITALY: Cristiana Boccassini

CEE EXECUTIVE CREATIVE DIRECTOR: Davide Boscacci

TVC
CREATIVE DIRECTOR/ART DIRECTOR: Fabrizio Tamagni

CREATIVE DIRECTOR/COPYWRITER: Michela Talamona

CREATIVE DIRECTOR/COPYWRITER: Michele Picci

ASSOCIATE CREATIVE DIRECTOR/ART DIRECTOR: Francesco Basile

JUNIOR ART DIRECTOR: Marina Perta

JUNIOR COPYWRITER: Pamela Bianda

JUNIOR ART DIRECTOR: Gautier Fenestraz

DIGITAL
JUNIOR ART DIRECTOR: Gautier Fenestraz

JUNIOR COPYWRITER: Margherita Teodori

JUNIOR ART DIRECTOR: Marina Perta

JUNIOR COPYWRITER: Pamela Bianda

CEE REGIONAL CLIENT LEAD: Lorenza Montorfano

CLIENT SERVICE DIRECTOR: Benedetta Virga

ACCOUNT DIRECTOR: Marcia Vales Carneiro

ACCOUNT SUPERVISOR: Alberto De Simone

ACCOUNT MANAGER: Marta Dell’Adami

ACCOUNT EXECUTIVE: Greta Pirola

PRODUCER: Erica Lora Lamia

PRODUCTION: Landia

DIRECTOR: Agustin Alberdi

DOP: Jasper Wolf

POST PRODUCTION: Prodigious

GRADING: MPC

MUSIC COMPOSER: Sizzer

ART BUYER: Rossana Coruzzi

PHOTOGRAPHER: FM

THE COCA-COLA COMPANY
SENIOR BRAND MANAGER: Jakob Taferner

SENIOR CONTENT MANAGER: Alessandra Rebecchi

SOCIAL MEDIA MANAGER: Vittoria Di Stefano