It’s All About You

A partir do conceito "It's All About You", a Domino's Pizza promove a nova Mega Cheese Pizza da marca, na primeira campanha depois que a FCB Malásia foi escolhida como principal agência do anunciante no país do sudeste asiático.

A comunicação é composta por filme para TV, chamado "Cheesy Serenade" (assista abaixo), peças para mídia digital, rádio, out of home, material para pontos de venda e ações nas mídias sociais.

Ficha Técnica:

DOMINO’S PIZZA MALAYSIA
GROUP CHIEF MARKETING OFFICER: Linda Hassan

GROUP SENIOR BRAND MANAGER: Leong Huey Ying

BRAND MANAGER: Steffie Chan

CREATIVE & DESIGN MANAGER: Farrah Natasha

PR & MEDIA SENIOR MANAGER: Chrissie Robyn Chong

FCB MALAYSIA
CO-OWNER & CHIEF EXECUTIVE OFFICER: Shaun Tay

CO-OWNER & CHIEF CREATIVE OFFICER: Ong Shi Ping

GENERAL MANAGER: Syahriza Badron

HEAD OF CREATIVE: Tjer

ASSOCIATE CREATIVE DIRECTORS: James Voon, Jonathan Chan

DESIGNER: Tan Lai Kuen

VERNACULAR WRITERS: Felice Puah, Izham Fazely

SENIOR ACCOUNT MANAGER: Jolyn Lee

PRODUCER: Amin Taib

PRODUCTION
PRODUCTION HOUSE: KDCO

FILM DIRECTOR: Marcel De Silva

EXECUTIVE PRODUCER: Fendi Harjoh

PRODUCER: Syamimi Ali

OFFLINE EDITOR: Sukhdev Singh

ONLINE ARTIST: Mun Chong (Blaze Studio)

COLORIST: Ahmad Hilmy

AUDIO
AUDIO HOUSE: Two AM Music Global