London International Awards 2022

O London International Awards (LIA) anuncia nesta terça-feira (18) os vencedores da edição de 2022 do festival.

O Brasil, que emplacou 35 trabalhos no shortlist (leia aqui), conquistou 22 troféus: dois de Ouro, três de Prata e 17 de Bronze, ficando na 10ª posição entre os mais premiados. A lista de países foi liderada pelos EUA, com 254, seguidos pela Alemanha (81), Reino Unido (53), Índia (37), Canadá (31), França (30), Espanha (29), Austrália (28) e Tailândia (25).

A David São Paulo abocanhou 11 troféus (um de Ouro, um de Prata e nove de Bronze, com trabalhos para o Burger King); WMcCann ficou com um de Ouro e um de Bronze; Havas Health & You, com um de Prata e um de Bronze; McCann Health, com dois de Bronze; Mirum, com um de Prata; e FCB Health, Grey, Oliver e DM9 (TracyLocke), com um de Bronze cada.

Foram distribuídos este ano 754 troféus para 45 países diferentes.

Espie abaixo os brasileiros premiados:

DAVID, São Paulo:

· Gold - Integration - Gaming for Burger King titled “Burger Glitch”

· Silver - Non-Traditional - Creativity in Commerce for Burger King Brasil titled “The Impossible Combo”

· Bronze - Non-Traditional - Retail for Burger King Brasil titled “The Impossible Combo”

· Bronze - Ambient & Activation - Creativity in Commerce for Burger King Brasil titled “The Impossible Combo”

· Bronze - Ambient & Activation - Direct Marketing - Consumer for Burger King titled “Burger Glitch”

· Bronze - Ambient & Activation - Gaming for Burger King titled “Burger Glitch”

· Bronze - Ambient & Activation - Retail for Burger King titled “Burger Glitch”

· Bronze - Ambient & Activation - Retail for Burger King Brasil titled “The Impossible Combo”

· Bronze - Digital - Use of Social Media for Burger King titled “Duet Delivery”

· Bronze - Non-Traditional - Creativity in Commerce for Burger King titled “Duet Delivery”

· Bronze - Social Media & Influencers - Use of TikTok for Burger King titled “Duet Delivery”

WMcCann, Rio de Janeiro:

· Gold - Evolution - Media Creativity for L´Oreal titled “Paywall Down”

· Bronze - Digital - Banners for L'Oréal Paris titled “Paywall Down”

 

FCB Health, São Paulo:

· Bronze - Pharma & Medical - Craft - Animation for AbbVie titled “Atopics - Scorching Cold”


Grey Brasil, São Paulo:

· Bronze - Billboard - Best Use of Real Time Advertising for Volvo Cars Brasil titled “In Charge of Competition”

Havas Health & You Brazil, Sao Paulo:

· Silver - Pharma & Medical - Devices and Diagnostics for Outcare titled “An Independent Station for Electro-Dependent Children”

· Bronze - Health & Wellness - Innovation for IDverse titled “Design that Save
Lives”


McCann Health São Paulo, São Paulo:

· Bronze - Health & Wellness - Homeopathic/Natural Remedies Campaign for Ease Labs titled “Orange", "Blue", "Purple", "Blue Orange", "Blue Purple", "Green”

· Bronze - Health & Wellness - Craft - Production Design for Mother's Milk Donation - Glass Bottle Campaign


Mirum Agency, Curitiba:

· Silver - Digital - Media for Directv Go titled “The Pirate Match”

 

OLIVER / U-Studio, São Paulo

· Bronze - Music & Sound - Audio Branding for Rexona titled “Jojo Alarm Clock”


DM9 (TracyLocke Brasil), São Paulo

· Bronze - Non-Traditional - Sports for Centauro titled “The Uniform That Never Existed”

Veja os finalistas brasileiros na nota anterior, aqui.

Todos os premiados e os Grand LIAs, aqui.