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Monster

Monstro versus touro, em campanha de MoneySuperMarket

24.03.21

O personagem Money Calm Bull, do site de comparação de preços MoneySuperMarket, enfrenta um monstro em comercial criado pela Engine, do Reino Unido.

Com direção de Diarmid Harrison-Murray, da Untold Stories, "Monster"(assista abaixo) traz o touro mascote da marca em um estacionamento. Ele permanece tranquilo enquanto a besta esmaga seu carro antes de vagar para longe.

Além do filme para TV, o esforço é composto por peças para mídia digital.

Ficha Técnica:

Client: MoneySuperMarket
Head of brand and brand communications: Mel Stonier
Brand manager: Rebecca Williamson
Agency: Engine
Chief creative officer: Billy Faithfull
Chief strategy officer: Gen Kobayashi
Creative director: Christopher Ringsell
Creative team: Charlie GeeTian Murphy
Executive producer: Debbie Impett
Producer: Victoria Doran
Integrated project director: Liz Boothby
Senior strategist: Simon Butcher
Account management: Louise Hayward Alex Worthington Marianne Roberts Brittaney Anderson Toby Moynan Clare Walker
Production company: Untold Studios
Executive producer: Tessa Wood
Producer: Jonny Kight
Director: Diarmid Harrison-Murray
D0P: Patrick Meller
VFX studio: Untold Studios
Creative director: David Fleet
Executive producer: Ian Berry
Producer: Ellie Joseph
Production assistant: Jordan Malonga
VFX leads: Rebecca ClayMartino Madeddu
Asset supervisor: Ash Tilley
Animation supervisor: Tim van Hussen
Rigging supervisor: Brad Noble
Grade: Black Kite Studios George Kyriacou
Editor: Brendan Jenkins
Editing company: Tenthree
Sound design: Ben Leeves
Audio house: Jungle Sound Studios
Music composer: Jonathan Dreyfus and Amy Andersen
Music production house and publisher: Stare Crazy
Media agency: MediaCom Tim Williams Charlotte Baker Stephen Lattimore

Monster

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