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Charlie Kelly em campanha da BBDO para DirecTV
Charlie Kelly, personagem do programa "It's Always Sunny in Philadelphia", interpretado pelo humorista Charlie Day, protagoniza a campanha criada pela BBDO para DirecTV.
Os dois novos comerciais de 30 segundos (assista abaixo) promovem o pacote NFL Sunday Ticket, da DirecTV, que transmite ao vivo, aos domingos, os jogos de futebol americano.
O quarterback Dak Prescott, do Dallas Cowboys, participa de um dos filmes. Nas próximas semanas, novas peças contarão com outros jogadores da NFL, como Antonio Brown e Antonio Williams.
Além dos filmes para TV, a campanha é composta por peças para mídia impressa.
Ficha Técnica:
Agency: BBDO
Client: AT&T
Title: NFL Sunday Ticket
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
EVP, Executive Creative Director- AT&T: Matt MacDonald
EVP, Executive Creative Director- AT&T Entertainment Group: Steven Fogel
EVP, Executive Creative Director- AT&T Entertainment Group: Doug Fallon
Creative Director (TV): Kevin Mulroy
Creative Director (TV): Dan Kenneally
Creatives (All vs. Some): Steve McElligott & Jerome Marucci
Associate Creative Director (Social): Allison Baker
Associate Creative Director (Social): Chris Cannon
Managing Director: Doug Walker
Senior Group Account Director: Allie Clark
Account Director: Andrew Woodruff
Account Executive: Julia Siminini
Group Executive Producer: Julie Collins
Executive Producer: Jessica Coccaro
Senior Producer: Katie Porter
Executive Music Producer: Melissa Chester
Business Manager: Ashley Lipham
Business Manager (Social): Meg Foley
Integrated Talent Supervisor: Dawn McCormick
Production Company: Biscuit Filmworks
Director: Andreas Nilsson
Director (Social): Clay Weiner
Managing Director: Shawn Lacy
Executive Producer: Holly Vega
Head of Production: Mercedes Allen-Sarria
Head of Production: Rachel Glaub
Line Producer (LA): Karen O’Brien
Line Producer (NY): Jay Veal
Line Producer (Social): Peter Owen
Director of Photography: Lasse Frank
Director of Photography (Social): Wyatt Troll
Production Designer: Brock Houghton
Production Designer (Social): Craig Reynolds
Editing Company: MackCut
Editor: Gavin Cutler
Editor: Ryan Steele
Editor (Social): Pamela Petruski
Assistant Editors: Zach Patten, Pamela Petruski
Executive Producer: Gina Pagano
Visual Effects & Finishing: The Mill
Executive Producer: Rachael Trillo
Senior Producer: Abi Klimaszewska, Tabitha Ozturk
VFX Supervisor/3D Lead: Christian Nielsen
Senior Compositor/VFX Supervisor: Jimmy Bullard
Lead VFX Artist (Social): Blake Druery
Audio Finishing (TV): Sonic Union
Sound Engineer: Steve Rosen
Audio Finishing (Social): Mr. Bronx Audio Post
Sound Engineer: Dave Wolfe
Sound Design: Brian Emrich/Trinitite Inc
Telecine Color (TV): Company 3
Telecine Artist: Tim Masick
Senior Producer: Rochelle Brown
Telecine Color (Social): The Mill
Telecine Artist: Fergus McCall
Color Producer: Evan Bauer
Color Coordinator: Mandy Stauffer
Additional Graphics: Spontaneous
Executive Producer: Bryce Edwards