No Reino Unido

A marca de molhos Bisto, da Premier Foods, apresenta seu primeiro comercial para TV (assista abaixo) em seis anos, criado pela McCann de Londres.

Dirigido por Nicolas Jack Davies, da The Sweet Shop Films, o filme, que será exibido no Reino Unido até março de 2022, leva os espectadores a uma viagem pela vida de duas melhores amigas, com a marca presente em cada ocasião importante.

No final a assinatura completa: "Aah! Bisto".

Ficha Técnica:

Client: Premier Foods
Chief marketing officer: Yilmaz Erceyes
Marketing director: Helen Touchais
Marketing controller: Savan Sabharwal
Insights controller: Emma Whale
Brand manager: Kate McGrath
Creative agency: McCann London
Chief creative officers: Laurence Thomson Rob Doubal
Chief strategy officer: Theo Izzard-Brown
Executive creative directors: Ray Shaughnessy Dan Norris
Creative directors: William Cottam James Crosby
Joint head of business leadership: Tom Ghiden
Business director: Oscar Flintoft
Account managers: Sophie Keattch Alexandra Parker
Account associate: Jessica Dee
Planning partner: Jonathan Brown
Senior planner: Rebecca Priest
Production company: The Sweet Shop Films
Director: Nicolas Jack Davies
Director of photography: Anna Macdonald
Executive producers: Justin Edmund-White Morgan Whitlock
Producer: Jess Bell
Production manager: Sam Jackson
Production assistant: Manu Sanchez Garin
Editor: Billy Meade @ Tenthree
Senior assistant editor: Dave Robinson @ Tenthree
Colourist: Lewis Crossfield @ Time Based Arts
Music: Ben Cocks
Post-production: Craft Worldwide