Pré-Estreia

Um carro quebrado de 65 anos abre a cena do comercial de festas de final de ano da Chevrolet (assista abaixo).

O filme, que chega à telinha norte-americana nesta quinta-feira (24), quando se comemora o Dia de Ação de Graças nos EUA, traz o modelo Chevy Bel Air Nomad 1957 e narra a história fictícia da Sra. Hayes, que encontra o apoio de seus vizinhos, incluindo o personagem Billy, depois de perder o marido na Guerra do Vietnã.

Há um vislumbre de um modelo moderno no comercial - o novo Blazer SUV elétrico.

A criação é da Commonwealth/McCann.

Ficha Técnica:

Client : Chevy
Agency : Commonwealth/McCann
Client : Chevrolet
VP : Scott Bell
VP US Marketing Chevrolet : Steve Majoros
Senior Manager Customer Influence : Mary Kubitsky
Manager Chevrolet Brand Strategy Adjacencies and Diversity : Todd Brown
Assistant Manager Brand Strategy : Monica Storm
Assistant Manager CRM : Torri Turner
GM Legal : Rachel Schneider
GM Legal : Kelly Grodzicki
GM Safety : Karen May
Director Diversity Market and Development : Tarshena Armstrong
Project Engineer : Todd Oleson
Manager : Anisha Sredzubski
Chief Creative Officer : Matt Canzano
President : Belinda LeWorthy
Creative Director : Nick Allen
Legal Compliance Manager : Tania Bennett
EVP Global Director of Content : Jeff Beverly
Director of Broadcast Production : Paul Renusch
Senior Producer : Michael Olk
Group Account Director : Julie Daniels
Account Director : Kelly Brown
Associate Director Business Management : Julie Peterhans
Associate Director Talent Affairs : Stacy Swann
Talent Affairs Manager : Jennifer Hopkins
Associate Director Global Legal Compliance : Jeanette Foy
Production : DIVISION7
Director : Joshua Kissi
Co-Founder : Patrick Milling-Smith
Co-Founder : Brian Carmody
Executive Producer : David Richards
Chief Operating Officer : Andrew Colon
Head of Production : Alex Hughes
Producer : Sara D'Alessio
Production Supervisor : Katie Murphy
Editorial : Cabin Edit
Managing Partner : Carr Shilling
Executive Producer : Brittany Carson
Producer : Katy Lester
Editor : Nathan Rodgers
Color and Finishing : AFX Creative
Managing Director/Executive Producer : Nicole Fina
Senior Producer : Persis Reynolds
On Set Supervisor : Tim Bird
Creative Director : Chris Noellert