Savings don’t disappoint

O Uber One aproveita o Aberto da Austrália para lançar uma campanha, criada pela Special, com o ex-tenista Andre Agassi.

O comercial "Savings don't disappoint" (assista abaixo) mostra o atleta lamentando sua queda de cabelo, mas feliz com suas economias: enquanto ele reflete sobre seu infortúnio em um estádio repleto de magníficos torcedores, jogadores, árbitros, cinegrafistas, comentaristas de TV - e até um cachorro - ele recebe uma notificação informando o quanto economizou com o Uber One.

Veiculado na Austrália e Nova Zelândia, o esforço poderá ser conferido no meio TV, internet, out of home, rádio e redes sociais.

Ficha Técnica:

Client: Uber
Senior Marketing Director, International: Lucinda Barlow
Director of Marketing, APAC: Andy Morley
Head of Marketing, ANZ: David Griffiths
Senior Marketing Manager, Brand Lead, ANZ: Channa Goonasekara
Marketing Manager, ANZ: Rebecca Selth
Marketing Associate, ANZ: Holly Dover
Senior Manager, Communications, ANZ: Nick Vindin
Executive Creative Director, International: Jerome Austria
Creative Director, APAC: Adam Ledbury
Media Lead, APAC: Louisa Chu
Strategy Lead, APAC: Josh Pickstone
Legal Director & Talent Manager, ANZ: Cameron Loughlin
Legal Counsel & Talent Manager, ANZ: Jessica Shao
Social Media Senior Associate, ANZ: Chanelle Murray
Social Media Associate, ANZ: Vince Lam

Creative Agency: Special
Partners & CEOs: Lindsey Evans & Cade Heyde
Partners & CCOs: Julian Schreiber & Tom Martin
Creative Directors: James Sexton & Sarah Parris
Creatives: Lauren Regolini, Locki Choi, Edwin Concubierta & Ekin Gunes
Managing Director: Lauren Portelli
Team Lead: Rebecca Grant
Business Directors: Edward Nash & Kelly Griffiths
Business Manager: Genevieve Bowes
Head of Strategy: Celia Garforth
Strategy Director: JJ Bender
Head of Film & Content Production: Sevda Cemo
Senior Producer: Margot Fitzpatrick
Integrated Producer: Will Sealey
Head of Stills: Nick Lilley
Stills Producer: Danielle Senecky
Head of Design: Adam Shear
Designer: Maggie Webster
Creative Services Manager: Kristie Dagg
PR Managing Director: Alex Bryant
Creative Strategist: Kate Wilkinson

Film Production: Good Oil
Director: Dave Wood
Executive Producer: Sam Long
Producer: Lee Thomson
Cinematographer: Ross Giardina

Post Production: ARC Edit
Editor: Drew Thompson
Online: Richard Lambert
Executive Post Producer: Daniel Fry
Post Producer: Jess Ryan

Audio Post: Rumble Studios
Senior Sound Designer: Cam Milne
Creative Director: Tone Aston
Executive Producer: Michael Gee
Audio Producer: Siena Mascheretti
Stills Production: Chee Productions
Photographer: Christopher Tovo
Executive Producers: Matt Chee & Tamiko Wafer
Social Production: Special Made
Social Director: James Crawley
Social DOP: George Tyler
Social Offline ​​Editors: Fraser Kelton & Brendon Killen
Media Agency: EssenceMediacom
Client & Planning Lead: Nathaniel Thompson
Group Strategy Director: Marine Turner
Marketplace Director: Patrick Fakiye
Digital Director: Matt Leahy