Screw it, let’s go to space

A 72andSunny criou o trailer que promove o game "Call of Duty: Infinite Warfare", o mais recente lançamento da série da Activision, que chega ao mercado no dia 04 de novembro.

Com participações especiais do nadador Michael Phelps e do comediante Danny McBride, a produção começa com pessoas fartas de ouvir notícias ruins e, em seguinda, o desabafo de um homem, que diz: "Screw it, let’s go to space", título da campanha.

Ele e um grupo de pessoas embarcam, então, em uma batalha espacial épica, ao som da música "Welcome to the jungle", do Guns N' Roses.

Ficha Técnica:

Activision, Call of Duty Team:
Chief Executive Officer, Activision Publishing: Eric Hirshberg
EVP, Chief Marketing Officer: Tim Ellis
SVP, Global Consumer Marketing: Todd Harvey
SVP, Consumer Engagement, Digital Marketing & PR: Monte Lutz
Senior Director, Consumer Marketing: Carolyn Wang
Senior Manager, Consumer Marketing: David Cushman
Associate Manager, Consumer Marketing: Jared Castle
Coordinator, Consumer Marketing: Lynn Ballew
Senior Director, Digital Marketing: Justin Manfredi
Senior Manager, Digital Marketing: Rich Elmore
Senior Manager, Digital Marketing: Mario Sgambelluri
Digital Marketing Associate Manager: Peter Bowman
VP, Global Media: Caroline McNeil
Senior Director, Global Media: Simone Deocares-Lengyel
72andSunny Team
Chief Executive Officer: John Boiler
Chief Creative Officer: Glenn Cole
Chief Strategy Officer: Matt Jarvis
Director of Strategy: Bryan Smith
Chief Production Officer: Tom Dunlap
Group Creative Director: Matthew Curry
Creative Director: Robert Teague
Creative Director: Tim Wolfe
Sr. Designer: Jon Hall
Writer: Matt Meszaros
Designer: Lauren Albee
Group Production Director: Angelo Mazzamuto
Sr. Film Producer: Dave Stephenson
Jr. Film Producer: Skyler Courter
Group Brand Director: Rhea Curry
Brand Director: Simon Hall
Sr. Brand Manager: Brett Schneider
Brand Manager: Will Nader
Strategy Director: Daniel Teng
Strategist: Jake Watt
Partnerships and Legal Director: Kallie Halbach
Partnerships and Legal Manager: Jesse Sinkiewicz
Partnerships and Legal Coordinator: Molly Hogan
Production Company: Pony Show Entertainment
Director: Peter Berg
Director of Photography: John Schwartzman, A.S.C
Production Designer: Jeff Mann
Partner: Susan Kirson
Executive Producer: Helga Gruber
Head of Production: Gareth Wood
Editorial: Work Editorial
Editor: Jono Griffith
Assistant Editor: Keith Hamm
Executive Producer: Marlo Baird
Producer: Lynne Mannino
Visual Effects: MPC
Creative Director: Paul O’ Shea
VFX Supervisor: Michael Gregory
CG Supervisor: David White
Colorist: Ricky Gausis
VFX Producer: Matt Olmon
Line Producer: Ekta Gupta
VFX Coordinator: Sarah Laborde
2D Lead: Nikkesh K
2D Supervisor: David Rouxel
3D Lead: Jacob Oommen
Visual Effects: Pixomondo
VFX Supervisor: Timothy Hanson
Executive Producer: Mandie Briney
VFX Producer: John Baer
Bidding Producer: Patrick Neighly
DFX Supervisor: Patrick Schuler
Compositing Supervisor: Spencer Hecox
Previz Supervisor: Matt McClurg
Paint/Roto Supervisor: Lance Ranzer
Rigger/Maya Technical Director: York Schueller
Senior Production Coordinator: Enoch Davis
Production Coordinator: Antonia Oelmann
Costumes: Legacy Effects LLC
Effects Supervisor: J. Alan Scott
Production Coordinator: Damon Weathers
Sound Design: Formosa Group
Supervising Sound Editors: Per Hallberg, M.P.S.E.
Sound Designer: Ann Scibelli, M.P.S.E. , Jon Title, M.P.S.E. , D. Chris Smith, M.P.S.E.
1st Assistant Sound Editor: Philip D. Morrill
Recording Studio / Mix: Lime
Mixers: Rohan Young / Jeff Malen
Assistant: Ben Tomastik / Lisa Mermelstein
Executive Producer: Susie Boyajan
OMD Team
Group Account Director: Natalie Holbrook
Associate Media Director: Carly Haw
Media Supervisor: Amir Ghareaghadje
Senior Media Strategist: Justin Levenstein
Media Strategist: Natalie Garretson
Assistant Media Strategist: Deveny Rohrer
PMK•BNC
SVP, Brand Marketing and Communications – Michele Wyman
Senior Director, Brand Marketing and Communications – Mark Van Lommel
Senior Director, Talent Relations – Jonathan Kichaven
Senior Account Executive, Talent Relations – Ashley Studer
Program Manager – Chong Kim
Account Executive, Brand Marketing and Communications – Renee Felton
Edelman
Jordan Atlas – Executive Creative Director
Zach Tindall – Group Director, Activision
Sam Kennedy – VP Strategy, Activision
Chris Swanson – Associate Creative Director
Lauren Curtis – Senior Account Supervisor, Activision
Ben Lewis – Senior Strategist, Call of Duty
Katie Stemler – Project Manager, Activision
Gabe Duran – Copywriter
Ronnie Lee – Copywriter
Matt Kugler – Copywriter
Michele Pappas – Art Director
Alex Sutton-Hough – Designer
Ji Choi – Designer
Justin Fitzwater – Senior Community Manager
Kurt Wendler – Community Manager
Jason Suh – Community Manager
Michael Fein – VP, Insights & Analytics
Jocelyn Swift – Manager, Insights & Analytics
Tyler Phillippi – Analyst
Carol Chu – Analyst
Megan Cooper – Junior Analyst
AKQA
Creatives:
Nick Strada – Group Creative Director
EB Davis – Creative Director
Nils Westgardh – Art Director
Oscar Wickman – Art Director/ Photographer
Tandeka Lauriciano – Associate Copywriter
Cliff Li, Hovin Wang, Charles Calixto, Enoch Tengler, Randy Santos – Sr. Designer
Account:
Kristin Goto – Client Partner
Erin Morgan – Account Director
Production:
Cody Lucas – Program Manager/ EP
David Shuff – Director of Film and Motion
Ryan Jones – Motion Designer
Jim MacMurray – Sr. Production Artist
MediaMonks Films:
Director – Rogier Schalken
Asst. Dir. – Mel Anderson
Dir. of Photography – Dallas Sterling
Executive Producer – Lauren Becker
Line Production – Theresa Marth, Mark Aran
Post Supervisor – Wesley Kolsteeg
Post Producers – Marlose de Rijke, Gerben Molenaar
PullString:
Head Writer: Scott Ganz
Writer: Eva Steele-Saccio, Jessica Kitchens, Nicholas Pelczar
Operations Manager & Producer: Jennifer Dobbs
Head of Enterprise: Mike Houlahan
Infrastructure Engineering Lead: James Chalfant