Snail

Todo ser vivo neste planeta tem necessidade de se conectar com algo maior que si mesmo, defende a Samsung no comercial "Snail" (assista abaixo), criado pela Leo Burnett Chicago.

Desde o caracol mais ínfimo, que tenta atravessar uma vasta e imprevisível calçada, até o surfista que ignora seus próprios escudos frágeis cada vez que rema rumo ao oceano.

O filme mostra um menino indiano que usa a ajuda do smartphone Samsung para se inspirar e seguir os passos de grandes surfistas, como os do brasileiro Gabriel Medina. O comercial destaca ainda o patrocínio da marca à World Surf League (WSL).

Ficha Técnica:

Snail
Client: Samsung
EVP, Global Marketing for IT and Mobile Division: Younghee Lee
SVP Global Head of Integrated Marketing: Pio Schunker
Global Partnership Manager: Daniel Kim
Global Partnership Assistant Manager: Alison Han

Agency: Leo Burnett Chicago
Campaign: “Snail”
Global Chief Creative Officer: Mark Tutssel
US Chief Creative Officer: Britt Nolan
SVP Creative Director, CW: Brian Siedband
SVP Creative Director, AD: Gordy Sang
Creative Director, CW: Rob Calabro
Senior Art Director, AD: Luis Marques
Executive Producer: Matt Blitz
Senior Producer: Bonnie Van Steen
SVP Global Account Director: Radim Svoboda
Account Director: Ashley Beam
Global Account Supervisor: Huy Ngo
SVP Global Strategy Director: Kara Yang
Strategy Director: Christopher Bridgland
VP, Director of Celebrity Services: Peggy Walter

Production Company: Park Pictures
Director: AG Rojas
Director of Photography: Alwin Kuchler and Rob Bruce (H2O)
Executive Producer: Dinah Rodriguez
Line Producer: Pete Vitale

Editorial House: Exile Editorial
Editor: Conor O’Neill
Executive Producer: CL Weaver

Post Production: MPC
Executive Producer: Elexis Stearn
Creative Director: Paul O’Shea
Colorist: Ricky Gausis

Original Music: Barking Owl
Creative Director: Kelly Bayett
Sound Design: Michael Anastasi