Still Going Strong

Como parte da campanha "More Together" (leia e veja aqui), o Facebook volta a destacar os grupos da plataforma social, com o lançamento do comercial "Still Going Strong" (assista abaixo).

Criado pela Wieden+Kennedy Londres e Portland, o filme procura destacar que, apesar de as pessoas estarem confinadas em suas casas por conta da pandemia de Covid-19, elas podem continuar abraçando suas paixões.

A peça destaca grupos do Facebook que abordam tópicos como camping, culinária, artesanato, criatividade, cães, jardinagem, pais, escalada, skate, surfe, mulheres em tecnologia e ioga.

Ficha Técnica:

Client: Facebook
Project name: Still Going Strong
Client contact: Chloe Bower, Kyle Christensen, Gianna Pisano
Wieden + Kennedy Portland
Global creative director and chairman: Susan Hoffman
Co-president and chief creative officer: Colleen DeCourcy
Account team: John Rowe, Hannah Hewitt, Samantha Lam
Media/comms planning: Lisa Johnson
Business affairs: Amber Lavender, Rylee Harper, Tara Allender

W + K London
Creative director: David Dao
Creatives: Katy Edelsten, Rachel Clancy
Executive creative directors: Iain Tait, Tony Davidson
TV producer: Anna Neilson
Account team: Francesca Yeates, Marlon Ge, Eldar Chen
Strategic planning: Indiana Matine, Rachel Holden, Lauren Ivory
Comms planning: Anjali Patel
Creative producer: Ross Dunstan
Design director: Aaron Skipper
Designers: Adam Hunt, Jonny Isaacson
Motion graphics: Jon Harris
Business affairs: Helena Tomas

TV Production
Production company: Knucklehead
Director: Maceo Frost
Managing directors: Matthew Brown, Tim Katz
Head of production: Francis Mildmay-White
Production designer: Joey Jenkins
Costume designer: Melanie Mildmay-White

Editorial
Editor: Andreas Arvidsson

VFX
VFX company: Time Based Arts
Partner/executive creative director: Mike Skrgatic
Grade: Lewis Crossfield
Senior VFX producer: Jo Gutteridge
VFX lead: Luke Todd
2D artists: Jamie Crofts, Ollie Ramsey, Bernardo Varela, Tom Robinson, Stephen Ross
Animation: Dan Lowe