+++ Super Bowl 2014

Veja o teaser "Abduction", criado pela BBDO de Nova York para a marca M&Ms, que convida o público a saber o que acontecerá com o confeito amarelo de M&M, no dia 2 de fevereiro – quando será veiculado o comercial da marca no intervalo do Super Bowl.



Leia anterior e assista ao teaser do filme da Toyota, com os Muppets, para o Super Bowl, aqui.







Ficha Técnica:



Client: Mars/M&M's

Title: "Abduction"

Agency: BBDO, New York

Chief Creative Officer: David Lubars

Executive Creative Director: Tim Bayne

Executive Creative Director: Lauren Connolly

Senior Art Director: Eduardo Petersen

Art Director: Jamie McCelland

Copywriter: Roberto Danino

Senior Producer: Regina Iannuzzi

Producer: Sofia Doktori

Senior Account Director: Susannah Keller

Account Director: Carrie Lipper

Account Manager: Tani Nelson

Account Executive: Alyce Regan

Production Company/VFX House: Laika/House

EP/President: Lourri Hammack

Director: Kirk Kelly

Producer: Zilpha Yost

Producer: Julie Ragland

Edit House: PS260

Editor: Maury Loeb

Editor: Ned Borgman

Assistant Editor: Matt Posey

Assistant Editor: Colin Edelman

Senior Producer: Laura Patterson