#thebestplanet

A companhia aérea russa S7 Airlines celebra a beleza e as maravilhas do planeta Terra em nova campanha criada pela Wieden+Kennedy Amsterdam.

O comercial é narrado pelo cosmonauta russo Andrey Borisenko, que passou 164 dias longe da Terra na sua última expedição.

O filme captura cores e sons locais, incluindo cavernas tailandesas, mercados asiáticos, a costa da Croácia e, em um aceno às origens russas da S7, o museu Hermitage, em São Petersburgo - é a primeira vez que uma campanha publicitária é rodada no local.

A comunicação inclui peças para mídia impressa e OOH.

Com Creativity.

Ficha Técnica:

S7 AIRLINES
Deputy General Director Tatiana Fileva
Marketing Communications Director Eleonora Romanova
Brand Manager Alexandra Komarova
Head of Production Group Alexey Krasnov
Head of Online Group Elmira Agaeva
PR Director Irina Kolesnikova
Head of Media Group Natalia Kozlova

WIEDEN+KENNEDY AMSTERDAM
Executive Creative Directors Mark Bernath, Eric Quennoy
Creative Directors Joe Burrin, Evgeny Primachenko
Art Director Jordi Luna
Copywriter Scott Smith
Head of Content Joe Togneri
Broadcast Producer Michael MacMillan
Planner Martin Weigel, Alexandre Janneau
Group Account Director Clare Pickens
Account Director Jorge Fesser
Account Manager Yulia Prokhorova
Head of Studio Saskia van Zwieten
Head of Art Production Maud Klarenbeek
Studio Artist Noa Redero
Project Manager Cory Chonko
Business Affairs Kacey Kelley

FILM PRODUCTION
PRODUCTION COMPANY PARK PICTURES
Director AG Rojas
Director of Photography Michael Ragen
Executive Producer Stephen Brierley
Head of Production Sophie Hubble
Producer Tim Kerrison

EDITING COMPANY TRIM EDITING
Editor Dominic Leung

AUDIO POST WAVE AMSTERDAM
Sound Designer/Mixer Alex Nicholls-Lee

MUSIC
Composer / Title Philip Kay / There’s No Place Like Earth
Music Company Woodwork Music

POST PRODUCTION MPC AMSTERDAM
Flame Toby Aldridge
Telecine Jean-Clément Soret
Producer Thijs Klaassen

SECOND UNIT
Cameraman Gustavo Alcocer
SERVICE FILM PRODUCTION
PRODUCTION COMPANY (THAILAND) INDOCHINA PRODUCTIONS
Producer Nicholas Simon
PRODUCTION COMPANY (Croatia) Blue Sky Films
Producer Mario Zvan
PRODUCTION COMPANY (Russia) Bazelevs
Producer Sofia Maltseva

PRINT PRODUCTION
PRODUCTION COMPANY WEBBER REPRESENTS
Photographer Thomas Prior
Executive Producer Holly Barder
Photographer / Retoucher Primary Photographic
Type integration Loupe Digital Imaging
Stock imagery Shutterstock